Job Description

Wahl empowers people to be their best!

Who YOU Are

You're not just a digital marketer-you're a data-driven storyteller, a retail media wizard, and a strategic thinker who knows how to turn clicks into conversions. You thrive in the fast lane of e-commerce, love optimizing campaigns like a puzzle, and get a thrill from watching ROAS climb. If you speak fluent AMS, dream in dashboards, and geek out over keywords, we want to meet you.

What You'll Do

As our Senior SEM Strategist, you'll be the mastermind behind our paid search strategy across platforms like Amazon Marketing Services, Walmart Connect, Target Roundel, and more. You'll lead the charge in driving visibility, conversions, and digital growth for our iconic grooming products.

• Developing and executing full-funnel SEM strategies across retail media platforms to boost product visibility and digital growth.
• Partnering with Sales, Digital Marketing, and Product teams to align SEM efforts with business goals.
• Identifying optimization opportunities to grow category leadership in clippers, trimmers, and pet grooming.
• Managing end-to-end campaign execution-keyword strategy, bidding, targeting, and creative optimization.
• Analyzing performance data to uncover insights and maximize return on ad spend (ROAS).
• Providing thought leadership on SEM best practices, trends, and platform innovations.
• Building internal SEM capabilities through process improvements, documentation, and mentoring.
• Defining KPIs and building reporting frameworks that drive transparency and accountability.
• Creating dashboards that surface actionable insights and support strategic decision-making.

What You'll Bring

• 6+ years of hands-on SEM experience, especially in retail media.
• Proven track record of performance-based campaigns and killer ROAS.
• Deep expertise in AMS, Walmart Connect, Target Roundel, Criteo, or Citrus.
• Experience building dashboards (Tableau, Power BI) and reporting frameworks.
• Strong analytical chops and a love for data.
• A collaborative spirit and the confidence to influence strategy.
• Social commerce savvy (TikTok Shop, anyone?) and mentoring experience.

Core Competencies

• Action Oriented
• Collaboration
• Optimizes Work Processes
• Nimble Learning
• Demonstrates Self-Awareness
• Values Differences

Why You'll Love Wahl Clipper

We offer a competitive benefits package designed to support your well-being and growth, including:

• Low-cost BCBSIL medical, dental, and vision plans
• A generous company-matched 401(k) and profit sharing
• Tuition support to fuel your learning and
• Paid holidays and a vibrant, casual work environment

But that's just the beginning. At Wahl, you'll also enjoy:

• A legacy of quality and innovation.
• A team that values your technical skills and ideas.
• Opportunities to grow and contribute to meaningful projects.
• A culture built on respect, precision, and progress.

Ready to Click Into the Future?

If you're ready to bring your SEM expertise, strategic mindset, and passion for performance to a team that values innovation and impact, we'd love to connect. Apply now and help us shape the next wave of digital growth.

#LI-TR1

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